All posts in WDC2014

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Christo Maritz, the owner of design agency Infestation and founding member of Open Design Festival Cape Town says our country is proving to be a strong contender in the design arena, with Cape Town as the driving hub.

Cape Town has grown from a quaint artsy city to what it is today – an international design Mecca, which now attracts prominent design ambassadors from key design countries around the world. The stage was set 20 years ago with Design Indaba, which first established a place for South Africa on the world design map, introducing the rest of the world to our design talent and waking the talent within. Continue Reading →

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Infestation in collaboration with Tsai Design Studio have been selected as a top sixteen finalist for the Public Art Competition launched by the Western Cape Government. The artwork will be installed on the newly established plaza, corner of Dorp and Long streets, within the WCG precinct.

To mark the 20 year anniversary of living in democratic South Africa, the Western Cape Government (WCG) launched this competition for an exceptional, permanent artwork that embodies, celebrates and reminds us of the 20 years of Freedom in our City and in our Country.

The concept of our work is rooted in the memory of the first democratic elections and the journey of casting our vote. Visuals of long winding queues and the symbolism of broken shackles is combined in a seemingly weightless column with a curved bench that offer seating on the plaza.

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Visitors are welcomed into the space to reflect on their own journey and experience since 1994.

If you would like to see our work on permanent display e-mail the Western Cape Government at  westerncape.events@westerncape.gov.za and let them know your thoughts!

 

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The design Policy Conference is a two day global information exchange platform where world class speakers will share how design can be used as a tool for change. Municipal, provincial and national government policymakers from all departments; students and lecturers of every academic faculty; business, NGOs and of course designers from every sphere are invited to come learn about how design has played a vital role in the development of economies, societies and cultures worldwide. The ‘Make a Plan’ Design Policy Conference will take place on the 17 and 18 of October 2014.

View the Newsletter from the 2014 Design Policy Conference Here

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As a Cape Town design agency passionate about the Mother City and the design that is not only part of its heritage, but also part of its everyday fabric of life, it would have been remiss of us as an agency not to put forward a project during the World Design Capital 2014 Call for Entries, which not only celebrates design, but also showcases how design can play an integral part in the various ways we engage in the social environment. Below are two shortlisted projects that have made their way out of Infestation and soon, onto the world stage:


THE OFFICIAL CAPE TOWN DESIGN GUIDE


PROJECT #WDC430

It’s easy to say design is everywhere, but for the visitors coming to Cape Town next year – and even the locals – it isn’t always easy to find design, particularly across the sprawling beauty of the Mother City. Based on the vision of an economically enabled design community and on the London Design Guide, The Cape Town Design Guide uses the principle of one city, one map and multiple routes. Accessible by web or app, the portal’s detailed, site-specific information allows users to map their way around WDC2014, connecting them to designers, events, venues, studios and the wider design community.

“With next year being WDC2014, there will be a lot of attention from visitors and media coming to Cape Town,” says Infestation’s MD, Christo Maritz. “We’re hoping the official Cape Town Design Guide portal will connect visitors to experience design by finding design to see, to do and to buy, and ultimately experience Cape Town from the perspective of the people who know Cape Town best.”


CLEAR DATA SCIENCE VISUALISATION


PROJECT #WDC431

If you’ve ever wondered what it would look like to map out the millions of conversations people are having on Twitter around one specific mention, wait no more. Clear, a group made up of Nix Harwood, Mark Wilson and Ben Hartt, have managed to put the words to pictures and show the real picture behind our massive global community. They will be sharing, through data visualisation, quantitative and qualitative information, the online conversation surrounding WDC2014 amongst those engaged in the various events and those looking in.

“What’s great about visualisations is that they can be viewed in real time and you can access them on any device with a web browser – no special apps are necessary,” explains Clear co-founder Nix Harwood, who is also an Infestation brand designer. “We propose that WDC could use our project to show the sentiment of the social media commentary on how design is transforming lives during the year of 2014.”

For more information on both the official Cape Town Design Guide and Clear Data Science Visualisation, as well as other WDC2014 projects, visit World Design Capital 2014

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It’s been a busy year for us, and with it coming to a close we take a look at a few of the fantastic Infestation projects we’ve had a chance to be part of, and share with you some of the work and clients that have kept us inspired throughout the year – from dressing Cape Town Airport to welcome visitors to our World Design Capital to rebranding one of SA’s biggest online accommodation booking sites.

SKYBOUND CAPITAL
Branding & Strategy

When one of our favourite clients gave us the challenge to rebrand their international investment company, we had our work cut out for us. The challenge was to produce a credible brand in a predictable visual market that would stand out above the rest. By positioning Skybound Capital as the artisans of investing, Infestation put together a consolidated multi-platform brand experience that spoke to their core values and business strengths, helping them better tell their story to their clients.

CAPE TOWN TOURISM
Design and Publishing

Our recent work with Cape Town Tourism allowed our strategic decisions and design to benefit all who visit, live in and work in our beautiful city. With the 2013 Cape Town Tourism Annual General Meeting, we were thrown into the fast-paced mix of presentations, annual reports, visitor guides and campaign shoots, ensuring that visitors will benefit from the work put in by this amazing team of people so evidently passionate about their city. Look out for the latest Visitor’s Guide sporting a double cover. Thanks to photographer, Russel Smith, and his team for their beautiful cover photography showcasing the best Cape Town has to offer.

You can read more about our work with Cape Town Tourism here.

OPENSTREETSCT
Design

OpenStreetsCT is a citizen-driven initiative, working to change how streets are used, perceived and experienced. When we were approached by the Open Street Cape Town team to design a t-shirt that embodies everything that is OpenStreets – there was plenty to work with. From skateboards and coffee to music and general happiness, the t-shirt became a fusion of elements that spoke to the celebration of OpenStreets.

SAFARINOW
Branding & Strategy

The travel industry is rife with overused visual metaphors. SA’s biggest online accommodation booking site, SafariNow.com wanted to carve a unique space for their brand and we were able to deliver an identity that communicated their Number One status producing a modern personalised on-line brand that speaks directly to their audience.

You can read more about our work with SafariNow here.

HOW TO BE A DESIGNER
Design Education and Publishing

Asking the question “Want to have a designer future?”, we had the opportunity to put together an informative booklet for the Cape Craft and Design Institute (CCDI), educating young people on the different avenues that form part of a designer future. Using trendy illustrations, it analyses specific design careers, and matches its attributes to different characters and their accessories. Bright, bold and captivating – a design future brought to life.

WORLD DESIGN CAPITAL AIRPORT BRANDING
Branding & Campaigns

With World Design Capital 2014 expecting visitors from around South Africa and the world, our airport will play a vital role in welcoming guests to our design city and as such, Infestation was asked to design large sections of the Domestic and International Arrivals walkways with World Design Capital (WDC2014) branding. This is one of the first activations – sponsored by the City of Cape Town – that has brought the reality of World Design Capital to our citizens, with artwork that highlights a few key projects and showcases how design can transform people’s lives.

You can read more about our work with World Design Capital here.

*To take a look at all the other Infestation projects we’ve done, check out our portfolio.

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Cape Town Airport, also known as Cape Town International is the 2nd largest airport in South Africa. It is a major gateway for tourism in the country seeing million of visitors arriving in the city of Cape Town annually.  It is predicted that Cape Town Airport would have seen fourteen million travelers by 2015 making it the 2nd busiest airport in South Africa, and the third busiest in Africa, coming in behind OR Tambo International Airport and Cairo Airport. (http://capetown-airport.co.za/)

We recently had the honour of designing large sections of the Domestic and International Arrivals walkways with World Design Capital branding. It’s become apparent that not many Capetonians know what WDC2014 is about and why Cape Town has been awarded this designation. This is one of the first activations (sponsored by the City of Cape Town) that has brought the reality of World Design Capital to our citizens. The World Design Capital branding artwork highlights a few key projects that showcase how design can transform people’s lives.

Last week Friday we were treated by City Officials to a VIP tour of the airport so we could see the World Design Capital branding artwork up close and personal. It was an afternoon filled with adventure that started with a trip on the MyCiTi bus from the Civic Centre to the airport. After a very smooth ride on the road, we found ourselves weaving our way past floods of oncoming passengers eager to see their families as we walked into the domestic arrivals hall. After some rather funny security checks (with most of us setting off the metal detectors), we were escorted past some rather alluring Duty-Free shops and into the International arrivals area.

It was a great feeling to see the result of many long (and late) hours in prime position for the world to see.

To the rest of the world, we are ready to welcome you to the World Design Capital of 2014, CAPE TOWN!

 

World Design Capital branding project