It’s pitching season and we’re all invited!
Over the next seven months, the World Design Capital will be hosting project pitching sessions to expose recognised WDC 2014 projects to potential funders, mentors and collaborators. And we’re rather excited because we’ll be pitching our own shortlisted project – The Official Cape Town Design Guide. But more on that later.
The first pitching session will be taking place TODAY at 17:30 at The German Club (6 Roodehek Terrace, off Hope Street, Gardens) with 23 WDC 2014 projects hoping their pitches will seal the deal. If you can’t make it today, don’t fret, you have another seven pitches to choose from: 25 February, 25 March, 28 April, 27 May, 24 June, 29 July and 26 August.
You can buy your tickets through Quicket. They cost R50 ticket, and it also gets you one free craft beer and free popcorn. There is a cash bar and food for sale.
The WDC 2014 projects pitching tonight are:
1. Safe Township Lighting (#WDC608)
This project supplies individually charged, modular and multifunctional
LED task-lights (NURU lights) and the world’s first commercially available
pedal generator, the NURU POWERCycle. The cycle provides reliable
clean, sustainable power that is more efficient than current solar
Vijay Mitha: firstname.lastname@example.org
2. Mzansi Store (#WDC516)
An e-marketplace that enables small-scale handcrafts producers to
design their own e-commerce platform. This provides easy access to
online selling as a sales channel, where they promote their own brand,
sell and ship directly to buyers.
Deidre Luzmore: email@example.com
3. Shopstar (#WDC290)
Shopstar enables anyone to create and manage an online shop with little
technical expertise. Developed in Cape Town by a team of industry
professionals, it’s a homegrown solution for South Africa’s entrepreneurs.
Jens Herf: firstname.lastname@example.org
4. The Business Bridge (#WDC280)
The Business Bridge Initiative is an enterprise development organization,
which enables the sharing of core business skills between the formal and
Thomas Parry: email@example.com
5. The Motion Project (#WDC559)
This film and photography project uses the City as a backdrop to
showcase the diversity of talent in the dance industry. All dance styles
are photographed within the City’s beautiful urban spaces. The project
culminates in a photo exhibition, a dance film and a performance event.
Louise Coetzer: firstname.lastname@example.org
6. Ceramics United South Africa 2014 Competition (#WDC345)
Working with some of South Africa’s most prominent ceramicists,
Ceramics United ZA will hold a ceramics design competition among
students, potters, and artists to unlock the country’s rich and dynamic
ceramics history and share it with the world.
Ceramics United South Africa: email@example.com
7. Youth Design Studio (#WDC640)
In Youth Design Studio, secondary school learners will collaborate with
university students, educators, local elected officials, and city staff to
create a practical, implementable design project that will have a
demonstrable benefit for their particular Cape Town neighborhood.
Katie Hawkes: firstname.lastname@example.org
8. City of Rainbows (#WDC518)
The City of Rainbows is a public art installation project. Real rainbows
appear magically in public spaces, glass crystals hang from lampposts
creating flashes of color in the sky. Pedestrian crossings become
rainbow crossings; coloured heart stickers stuck to lampposts.
Michael Elion: email@example.com
9. Live Eco Remade Design (#WDC547)
Live Eco Remade Design is an upcycled design competition comprising of
dress (fashion design) & objects (interior design). This project requires
students to upcycle old clothing & used materials into eco chic garments
Nikki Seegers: firstname.lastname@example.org
10. Learning Innovation Design Lab (#WDC251)
The Learning Innovation Design Lab will comprise of a design studio,
usability test lab, model classroom, think tank and showroom that will
foster and showcase African innovation in education.
Marco Rosa: email@example.com
11. Open Streets (#WDC207)
Open Streets is a citizen-driven initiative. It is both an organization and a
philosophy for public life, working to design and promote streets that
embed and generate respect for people, regardless of who they are, and
how they move. It was founded in 2012 by a group of volunteers.
Marcela Guerrero Casas: firstname.lastname@example.org
12. Nino’s Bereavement Toolbox (#WDC335)
A friendly and attractive set of tools to help parents and children
overcome the loss of a loved one. It encourages the users to pay
attention to their senses and sentiments, discuss different aspects of
death and express their feelings.
Mathilde de Blois: email@example.com
13. Too Good To Waste (#WDC274)
A collective group of 14 Western Cape Upcycle Designers all with similar
visions, recycling a variety of would-be waste items into beautiful
consumer products. This future design ethos reduces the impact on our
stressed landfill sites and demonstrates new creative possibilities in the
the consumer market.
Jenee Rosse: firstname.lastname@example.org
14. 100 Bicycles (#WDC421)
Bicycles are not only functional by design; they have tremendous socioeconomic
and environmental benefits too. This project aims to use 100
Bicycles, each with a unique word on the yellow frame to harness mass
awareness about the benefits of non-motorized transport.
Warren Lodge: warren@LIFEbrand.co.za
15. The Migration #WDC537
Teaming up with The Cape Philharmonic Orchestra and turning the
musical experience into an audiovisual one. A spectacle combining
traditional with cutting-edge projection techniques to bring original music,
story and animation to life.
Bernard Kotze: email@example.com
16. Creative Edge #WDC353
Creativedge SA is an extra mural educational programme designed to
expose Grade 10-12 learners to multiple creative career disciplines,
through practical learning experiences. The aim is to overcome ignorance
about these industries, promote new developing sectors and augment
divergent thinking skills.
Mariechen Du Plesis: firstname.lastname@example.org
17. Brainstorm the City #WDC570
An awareness campaign run throughout the year, showcasing the human
brain: the ultimate design story. Through a variety of activities, this
interactive journey will inform, inspire and educate communities about
the wonders and fragility of this miraculous organ.
Ross Balchin: email@example.com
18. 1000 Drawings #WDC530
1000 Drawings – Doodle for a Difference is a community driven project
where everyone is invited to be an artist for a good cause. This nonprofit
initiative builds bridges across class, gender, age and race divides with
the simple message that we are all inherently creative.
Shani Judes: firstname.lastname@example.org
19. Zamani, the past #WDC552
ZAMANI, “the past” in Swahili, is a documentary series project produced
in Cape Town. The ZAMANI series will highlight some of the most secret
and sacred archeological sites of Africa, some never seen before on
television, awakening worldwide consciousness for the conservation of
Joanna Tomkins: email@example.com
20. Community led spatial design for informal settlements (#WDC236)
The spatial reconfiguration of informal settlements to those that are more
rationalized leads to social cohesion, shelter upgrade and infrastructural
improvements. It builds community, acknowledges the positive aspects of
informality and helps bridge the urban divide, including not removing the
Siyavuya Nobaza: firstname.lastname@example.org
21. Re-blocking Mtshini Wam (#WDC238)
Re-blocking Mtshini Wam showcases the co-production value in
upgrading informal settlements. Once threatened through evictions, the
community initiated a self-design process that re-organised shacks into
“clusters” with safer and more dignified public spaces. The City can now
install basic services.
Linda Gondo: email@example.com
22. Lentegeur Spring Project (#WDC331)
Bridging the divide between a mental health institution and deeply
scarred surrounding community by designing a mental health centre of
the future. This project utilizes permaculture design principles that will
engender an environmental regeneration. In essence the concept of
spring is brought to life through healing people and the environment.
John Parker: John.firstname.lastname@example.org
23. Pecha Kucha (#WDC676)
Taking place every other month during 2014, PechaKucha – Japanese for
chit chat – brings together Capetonians to hear from, engage with, and
be inspired by 9 speakers who present on interesting projects or passions
using 20 slides, each displayed for just 20 seconds.
Andrew Cole: email@example.com
For more information on the World Design Capital Pitching Sessions and WDC 2014 Projects, visit www.wdccapetown2014.com
“What are you doing for 2014?”
It’s the question everyone is asking, particularly with the spotlight on Cape Town as World Design Capital. This year is brewing and bubbling with anticipation and expectation. With everyone either waiting for things to happen or scrambling to make things happen, we believe there is only one way to see the change you want; lead the way.
So with the Happy New Year wishes fading fast, let me tell you what Infestation will be doing in 2014…
We plan on turning all those exciting new projects into visual reality. Many of the jobs we started last year are beginning to see the light. They excite us because they have challenged us. Keep an eye out for them as they emerge. Some – like the new website for CapeNature and Skybound rebrand – are visible already. Others like the “Better Living Challenge” from the Cape Craft and Design Institute and the Greater Tygerberg Partnership rebrand are still taking shape. Whatever the project, we are looking forward to sharing our ideas with you.
Internally, it’s very much in with the new, and chances are you’ll be meeting and working with many new names and faces. What that means is some new exotic spices being added to the mix. And who doesn’t like an added kick of flavour? For our clients, it means we can now offer more services in-house, like PR and direct-mail strategy.
Since 2001, infestation has hosted many interns and this year will be no exception. The only difference is, with the focus of WDC2014, we are getting a lot of enquiries from abroad. In early February we are welcoming an international intern from Holland and graduate from the highly acclaimed design school Willem de Koning Academie in Rotterdam. If you know of anyone wanting to intern or take up residency, let us know – this is THE year!
Thanks to our collaborative and creative space, our hot-desks have also taken off. This is the second year we are sharing our studio with like minded entrepeneurs and industry experts. So if you or anyone you know wants one of the hottest desks in Cape Town, let us know and we’ll be in touch.
Infestation’s Official Cape Town Design Guide
Now, we can’t talk WDC2014 without mentioning our yellow plans for the year. We have been privileged to be part of this incredible journey since bidding in 2010, and we continue to stay involved whether it’s through the Creative Sessions or Cape Town Design Network. We even have our very own officially approved WDC project, the Official Cape Town Design Guide. Sign up to get news the minute we go live!
If you want a flavour of what the different projects are all about, I can recommend attending one of the eight pitching sessions: 30 short entertaining inspiring pitches per night.
Please stay connected, either through Facebook and Twitter, or subscribe to our newsletter and take look at what we’re doing – our website has it all. We’re really happy to say our experience in digital has given us a competitive edge, but we’ll let our work speak for itself.
Wishing everyone one hell of a yellow year!
P.S: Take a moment to read this article by Business Day on the rise in tourism Cape Town is experiencing. We’re hoping to give those visiting our shores an insight into Cape Town design with our Official Cape Town Design Guide.
As a Cape Town design agency passionate about the Mother City and the design that is not only part of its heritage, but also part of its everyday fabric of life, it would have been remiss of us as an agency not to put forward a project during the World Design Capital 2014 Call for Entries, which not only celebrates design, but also showcases how design can play an integral part in the various ways we engage in the social environment. Below are two shortlisted projects that have made their way out of Infestation and soon, onto the world stage:
THE OFFICIAL CAPE TOWN DESIGN GUIDE
It’s easy to say design is everywhere, but for the visitors coming to Cape Town next year – and even the locals – it isn’t always easy to find design, particularly across the sprawling beauty of the Mother City. Based on the vision of an economically enabled design community and on the London Design Guide, The Cape Town Design Guide uses the principle of one city, one map and multiple routes. Accessible by web or app, the portal’s detailed, site-specific information allows users to map their way around WDC2014, connecting them to designers, events, venues, studios and the wider design community.
“With next year being WDC2014, there will be a lot of attention from visitors and media coming to Cape Town,” says Infestation’s MD, Christo Maritz. “We’re hoping the official Cape Town Design Guide portal will connect visitors to experience design by finding design to see, to do and to buy, and ultimately experience Cape Town from the perspective of the people who know Cape Town best.”
CLEAR DATA SCIENCE VISUALISATION
If you’ve ever wondered what it would look like to map out the millions of conversations people are having on Twitter around one specific mention, wait no more. Clear, a group made up of Nix Harwood, Mark Wilson and Ben Hartt, have managed to put the words to pictures and show the real picture behind our massive global community. They will be sharing, through data visualisation, quantitative and qualitative information, the online conversation surrounding WDC2014 amongst those engaged in the various events and those looking in.
“What’s great about visualisations is that they can be viewed in real time and you can access them on any device with a web browser – no special apps are necessary,” explains Clear co-founder Nix Harwood, who is also an Infestation brand designer. “We propose that WDC could use our project to show the sentiment of the social media commentary on how design is transforming lives during the year of 2014.”
For more information on both the official Cape Town Design Guide and Clear Data Science Visualisation, as well as other WDC2014 projects, visit World Design Capital 2014