It’s quite possible that the high of Open Design Cape Town has never really left the team of Infestation, but has merely been collected into a small inspiration reservoir ready for the next Open Design because we know 2014 is going to be big. And how do we know this? The numbers don’t lie.
The inaugural Open Design Cape Town event set the tone and made its mark to show that it was here to stay – and as the brand and marketing custodians, we couldn’t be prouder of the success we accomplished in such a small space of time:
Anchor Events: 12 | Total Events: 81 | Venues: 38 (throughout Cape Town) | Visitors through City Hall: 5 815 (21 – 31 August 2013) | Visitors through participating events: 1500 (21 – 31 August)
Events that broke attendance records: Pecha Kucha Cape Town (680) | Creative Mornings Cape Town with Bruno Morphet (122) | Future Cape Town Open City mini-conference (120) | Open Architectural Studios (15 studios) |
Media Exposure: R5 million (July 2013 – August 2013) | Facebook Likes: Over 1000 likes before event had started | Twitter Followers: Over 500 followers before event had started.
Unique Visitors to www.opendesignct.com: 11 456 (July 2013 – August 2013) | Page views on www.opendesignct.com: 72 622 (July 2013 – August 2013) | Total visits to www.opendesignct.com: 20 263 (July 2013 – August 2013)
What’s happening in 2014?
We can’t let on to too much, but what we can tell you is that we’re looking at extending the duration of the festival and hoping to create more platforms through which creative minds can showcase their work.
The year of Cape Town as World Design Capital is around the corner, and with design media attention turning to Cape Town, Open Design Cape Town 2014 can only be bigger and better, a through-the-year platform for everybody to engage with.
So, what will you be sharing next year?
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London is currently awash with creativity. Throughout the city, event organisers, design shops and brands are touting their creative wears through the London Design Festival platform (a lot like Cape Town’s Open Design Festival).
The Infestation team have been furiously traveling around London, bravely attempting to take in as many of the festivities as possible.
Our London Design Festival highlights include soaking ourselves in art, design and culture at the V&A Museum, the signature location for the festival. We also attended the full day Global Design Forum, where we opened our minds to the wisdom of the industry greats; Peter Saville, Ross Lovegrove and Sir John Hegarty. And today we walked the many miles of isles of 100% Design Expo and celebrated the WDC Cape Town Networking event.
Today marks the half way point of the London Design Festival, with many more exciting upcoming events.
London Design Festival Highlights