Driving sales, repurposing social media and getting really creative with UX and brands: top trends from marketing in June –…
Start by asking: Who’s drinking my wine? Are you talking to the guys who visited your farm? – the key…
Innovative sales, out of the box social media and truly creative tips and tricks – our collection of marketing ideas…
Beyond lockdown: If things don’t go back to normal, ensure your business survives the virus – our team brings you…
5 Expert updates, 6 insights and 6 ideas on how to stay awesome and add real value with your marketing…
If your company is your body, then your brand is your face, both sensing and communicating. Your face not only…
Fresh inspiration in under 1 minute: Every week, our team distils the latest trends and analysis into innovative marketing ideas…
Beyond lockdown: If things don’t go back to normal, ensure your business survives the virus – our team brings you…
Start by asking: Who’s drinking my wine? Are you talking to the guys who visited your farm? – the key…
Design Infestation creative director Sam Bainbridge talks people, brands and marketings From bashing about a variety of strategic brand challenges…
Seven steps to social media success
Clients often ask for a quick social media strategy to reach their audience and build a loyal following of thousands of fans, followers, likes and retweets. The perception is that, because social media platforms are so dynamic and hold so much attention,…
When is it time to rebrand?
If your company is your body, then your brand is your face, both sensing and communicating. Your face not only tells the world who you are, but based on the cues it receives, it also informs your brain and body…
The complexity of finding simplicity
“If branding is the sum of a customer’s experience with an organization, then every touchpoint and channel is an opportunity to deliver a powerful brand experience,” explains San Francisco-based strategic branding firm Siegel + Gale in the 2015 edition of…
The thinking behind stand-out brands
The business world is more competitive than ever. That’s why it’s critical to have your finger on the pulse of your brand’s health at all times. This means knowing where your business lies within its life cycle. Is it growing, has it…
Infestation to Expand International Presence
In keeping with our drive to offer single-minded solutions across a multitude of complex challenges within the world of branding, we are excited to announce our expansion to the land of Yorkshire pudding, Buckingham Palace and fanatic footie fans –…
- « Previous
- 1
- 2
- 3
Brand, Design and Marketing News
Our BrandPro team brings you regular news, views, insights and trends – see our weekly marketing ideas – to get ahead and stay competitive. See our special guide to marketing during COVID-19.
Sell Your Wine: 7 Questions for Every Winemaker
Start by asking: Who’s drinking my wine? Are you talking to the guys who visited your farm? – the key to selling your wine is building your brand Thinking past the label. When the wine speaks to you. And how…
22 New Marketing Ideas from May
Innovative sales, out of the box social media and truly creative tips and tricks – our collection of marketing ideas from May 2020 Automating sales. Marketing your brand purpose. And building deeper customer relationships – even in a crisis. We’ve…
What makes a great team?
It’s easy to apply labels to an organisation. Multi-disciplinary designers. Content, marketing and design strategists. Communication designers. But a business is about so much more than the description on its website. It’s about the people who live the brand’s values…
Why ‘culture’ is more than a buzzword
Why ‘Culture’ is More than a Buzzword Previously used to apply to art galleries, symphonies and cheese, the word culture has entered the mainstream workplace. It’s a buzz word that makes even the word ‘content’ look underused. Trend-spotters would associate…
When is it time to rebrand?
If your company is your body, then your brand is your face, both sensing and communicating. Your face not only tells the world who you are, but based on the cues it receives, it also informs your brain and body…
The complexity of finding simplicity
“If branding is the sum of a customer’s experience with an organization, then every touchpoint and channel is an opportunity to deliver a powerful brand experience,” explains San Francisco-based strategic branding firm Siegel + Gale in the 2015 edition of…
The thinking behind stand-out brands
The business world is more competitive than ever. That’s why it’s critical to have your finger on the pulse of your brand’s health at all times. This means knowing where your business lies within its life cycle. Is it growing, has it…
22 New Marketing Ideas from May
Innovative sales, out of the box social media and truly creative tips and tricks – our collection of marketing ideas from May 2020 Automating sales. Marketing your brand purpose. And building deeper customer relationships – even in a crisis. We’ve…
Partnering with your agency, vs. in-house creative delivery
You want to save money, be more efficient and retain control of your brand all at the same time correct? So should you consider an in-house marketing delivery to achieve this? Now, there’s nothing wrong with arguing for in-house marketing,…
Designing exhibitions: making history come alive
We recently delivered a series of striking displays for three very different exhibition projects. In this article we share some of what we learned through the process. We were privileged to work with Urban Brew Studios, and the University of…
Why content marketing and why it works
Content marketing is a strategic marketing tool that is based on the creation, publishing and dissemination of content that is useful and relevant, with the aim of building engaged content communities on a segmented level and converting those communities into…
All About Touching Lives: 9 Insights with Anton Pople
From creating your brand persona to enabling it to work for you, Anton Pople talks brands, strategy and forging powerful emotional connections with customers Falling in love. Creating your own destiny. And touching people’s lives. Design Infestation senior graphic designer…
6 New Marketing Ideas This Week
Fresh inspiration in under 1 minute: Every week, our team distils the latest trends and analysis into innovative marketing ideas for you to use 3 July 2020 Why big brands want small agencies. All about CX. And the big twitter…
17 New Trend-Based Ideas from Marketing in June
Driving sales, repurposing social media and getting really creative with UX and brands: top trends from marketing in June – to inform your future planning New social media tools. Next-level customer experience. And meaningful messages. We’ve collected 18 of our…
Sell Your Wine: 7 Questions for Every Winemaker
Start by asking: Who’s drinking my wine? Are you talking to the guys who visited your farm? – the key to selling your wine is building your brand Thinking past the label. When the wine speaks to you. And how…
It All Starts With Strategy: 13 Insights With Ferdi Rohrbeck
From the foundations of your brand to doing things that really matter – Ferdi Rohrbeck talks brands, business and gaining the competitive advantage From the Lowveld to Johannesburg then Dubai and now Cape Town. And the world is next. Design…
22 New Marketing Ideas from May
Innovative sales, out of the box social media and truly creative tips and tricks – our collection of marketing ideas from May 2020 Automating sales. Marketing your brand purpose. And building deeper customer relationships – even in a crisis. We’ve…
19 New Marketing Ideas from April
All our April marketing ideas in one place – to inform your May and future planning Time for augmented reality? Connecting with our audience. And being a memorable brand. We’ve collected all the weekly marketing ideas from April 2020 into…
Marketing is an Art of Relationships: 13 Insights with Sam Bainbridge
Design Infestation creative director Sam Bainbridge talks people, brands and marketings From bashing about a variety of strategic brand challenges to playing Tetris with the studio’s workflow, Design Infestation’s Creative Director Sam Bainbridge reminds us that there are real people…
3 Ideas for Your Business to Survive the Virus
Beyond lockdown: If things don’t go back to normal, ensure your business survives the virus – our team brings you 3 ideas to adapt in the time of COVID-9 Assessing the impact on your business model. Aligning changes in the…
Effective Marketing Means Knowing Yourself: 10 Questions with Christo Maritz
From strategic design and innovative brand positioning – Design Infestation founder Christo Maritz talks creativity and marketing The value of knowing who you are and how to build a company that specialises in creative problem-solving. Design Infestation founder Christo Maritz…