We are masters of simplification.
We use brand, strategy and creativity
to help businesses thrive.
We partner with business leaders to build better brands.
For over 18 years we’ve been helping to create and build brands. We tend to work with businesses that are at a point of change. They are either established and looking to reinvent or they are new business looking to scale. Whether venturing into new areas, redefining their presence or deepening their audience relationships, we pit our creativity against their challenges.
We think and deliver
We are design specialists, marketing experts, brand strategists and content creators who infuse creativity with innovation, think strategically, manage effectively and deliver on time.
We make it our business to understand and make sense of the complicated context that our clients operate in. We distill what we learn and harness our understanding to create clear, simple outcomes that ignite and grow the brands in our care.
We further use our creativity and experience to activate your brand through marketing campaigns and collateral. We also support and help roll-out your brand accross all channels and make sure that all your touch points align; from internal communications to external tone of voice. Your brand is your reputation and reflects who you are and what you stand for.
The complexity Nevada is a successful Indonesian private label, available exclusively at Matahari Department stores and stand-alone Nevada stores. The brand has a clear identity and is positioned towards a young, hip audience. We were tasked to develop the brand strategy and refresh the overall design of the brand. The complexity of the job however, lay…
MyGetaway Group in Ghana are developers of upscale resort communities and hotels for the West African market. The MyGoi Beach Resort, launched at a Property Expo in Atlanta, Georgia, in the United States in July 2018, is their latest undertaking. The Brief With 1,3 million tourists to Ghana yearly, Infestation’s task was to help define…
The V&A Waterfront is committed to sustainable practices, and has been addressing a variety of economic, cultural and environmental efforts on the property that lead and drive change for a number of years. As one of Cape Town’s leading destinations, they have set the pace for water, waste and energy efficiency measures in their own…
The brand Matahari is Indonesia’s biggest fashion department store with over 155 stores nationwide employing over 40 000 people. They have a revenue of over $1,5 Billion and are listed on the Indonesian stock exchange. They did not have a formal brand position and were trading on their legacy of providing affordable quality fashion to…
The complexity Over the last 2 years we’ve delivered a series of striking displays for four very different exhibition projects. We were privileged to work with Urban Brew Studios, and the University of Fort Hare, in developing exhibition panels for a permanent exhibition commemorating the university’s centenary. Archival Platform commissioned us, on behalf of…
The complexity Keeping a city centre clean and safe, and caring for its most vulnerable citizens, is a mammoth task. The Cape Town Central City Improvement District (CCID) is one among many other organisations who carry out this mandate while we’re sleeping, working or playing. But maintaining a healthy urban environment also requires the…
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Let’s talk about your business