by Elvorne | Nov 27, 2020 | Branding, Featured, Ideas, Inspiration, Marketing, Trends
Private labels: The crown jewels of a department store or the noose around its neck – a new idea on how to get the balance just right Let’s just get the elephant out of the way: The fashion department store model is dying. And it has been for at least a decade. From a...
by Sam | Aug 31, 2020 | Branding, Featured, Ideas, Inspiration, Marketing
Where did my customers go? Are they still out there? How do I re-engage and reconnect with a customer? Maybe we should find our True Selves first We’re seeing the impact of a global demand crisis. The seemingly necessary public-health response has caused enough...
by Elvorne | Aug 9, 2020 | Branding, Featured, Marketing, Trends
Meet the brand experts: What is a brand. Why you should invest in it. And examples of remarkable recent brand work. This #WomensDay, we highlight some of the amazing skills and insights of the team that help make our brand agency what it is today. INSIGHTS FROM OUR...
by Elvorne | Jul 31, 2020 | Branding, Featured, Marketing, Trends
From brand collabs and advanced customer experience to rediscovering your “why” in uncertain times, these are the top trends from marketing in July – to inform your future planning Why big brands want small agencies. The big Twitter advertising guide. And forging...
by Elvorne | Jul 27, 2020 | Branding, Creative Design, Infestation, Marketing
From setting your brand apart to doing things that matter in the real world, Sheena Crowie talks brands, strategic design and the future of marketing Focusing on trust. Making others feel included. And ensuring it works in the real world. Design Infestation production...
by Elvorne | Jun 18, 2020 | Branding, Featured, Marketing
Start by asking: Who’s drinking my wine? Are you talking to the guys who visited your farm? – the key to selling your wine is building your brand Thinking past the label. When the wine speaks to you. And how to share that story with your people. If the recent Covid-19...